Purpose & Overall Relevance for the Organization:
Responsible for driving overall merchandising planning & reporting (pre-season, in-season, end of season). Ensure adherence to the overall EU eCommerce business plans.
Responsible for ensuring that eCommerce pricing is aligned with Wholesale and Retail at all times.
He/She will participate in a team structure that facilitates and maximizes individual and team performance, in an open and inclusive environment that embraces diversity, encourages accountability, and is results-driven.
Key Responsibilities:
Responsible for defining merchandising timelines and processes and to ensure adherence by all concerned parties to defined timelines and process landscape.
Responsible for overall seasonal range structure and also to ensure merchandising synergies are captured across categories in terms of product group mix.
Responsible for the analysis of actual sales results to plan, as well as identifying trends and opportunities for increased revenue and profitability including in season pricing, distribution, and investment opportunities.
You will be responsible for validating line framework and SKU efficiencies and developing and providing appropriate business analysis to influence future purchases and assortment strategies.
This role will include presenting financial plans, forecasts and strategies in key meetings. You'll proactively report on the health of the business and facilitate smart business decisions, communicate financial results, forecasts, and action plans to managers and cross-functional team members on a weekly basis.
Manage available business reporting tools and generate actionable merchandising insights and weekly dashboards. Also responsible to closely monitor product sell-through and identify product insights/trends across categories on a regular basis and recommend changes/improvements to key stakeholders.
Responsible for driving alignment with eCom Clearance Team on Outlet article selection and execution on an on-going basis.
Responsible for defining eCommerce clearance strategy in terms of article selection and markdown strategy (in-season and end of season) in order to optimize margin and net sales.
Work closely with onsite merchandising team to ensure seasonal overlap and clearances of articles are managed in a seamless manner.
Manage pre-season and in-season pricing for eCommerce Europe (inline + YR Reebok) within RMA.
Carry out A/B price testing, selective price matching based on market requests in order to determine price sensitivity of product groups and segments.
Perform analyses that aid in the decision making process, outlines investment scenarios, identifies trends, risks & opportunities in the range, and creates action plans to mitigate risk and leverage opportunities
Actively interprets and reviews financial results with eCom leadership, Sr. Merchandising Manager, Buyers, Finance, and cross functional teams to drive actionable responses and alignment.
Responsible for budget forecast submission and review with European Finance on a monthly/quarterly basis in alignment with Sr. Merchandising Manager.
Collaborate with peers to ensure consistency of information, share best practices and develop systems knowledge.