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Johnson and Holmes (2009) expanded on Holmes’ (2007) study of romantic media and belief in soul mates by doing a content analysis of 40 Hollywood-produced movies released between 1995-2005. Johnson and Holmes sought to document any incidences of relationship-oriented activities in the films to distinguish what relationship “beliefs, expectations, and resultant relationship experiences” (p. 369) are conveyed to those who watch them. Johnson and Holmes (2009) separated each relational situation into both positive and negative categories such as kissing, hugging, loyalty, cheating, and deception. Results indicated 82 incidents of deception and 33 incidences of cheating, which Johnson and Holmes suggested could influence viewers to question the good intentions of others and to believe that their actions do not have consequences. Johnson and Holmes also noted that in all incidents of affection, only a select few were between married couples, most of whom were either unhappy or implied happiness but did little to show it. Johnson and Holmes suggested that portraying marriage in such a way leads viewers “to see marriage and romance as disparate entities and with affection between married couples as an exception instead of the norm” (p. 362).
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