Dear All,
This is my first note to you since taking on the position as Chairman of Management Board. Needless to say a management board could not be successful without the whole management team both foreign but equally or more importantly all of you (employees of DSB and ELI). I therefore look forward to working with all of you in the coming years. We had a fantastic last week and I want to thank you all for making good contribution to strengthening our firm. 
I will be writing to you a weekly note to ensure you all receive the most vital information directly from me and not from someone who spreads rumours. We have had a few too many of those in the past. As of January next year the Management Board will have monthly meetings to ensure we move forward. A summary of the meetings will be made and circulated in my weekly email communication to all of you in order to keep transparency. 
Do you remember me saying in our last sales meeting:
Country Population AAC Sales 
M3 Total AAC Sales 
M3 / person
Germany 80,000,000 3,000,000 0.0375
Bulgaria 9,000,000 250,000 0.0277
Delta Sand Bricks 90,000,000 100,000 0.0011
This my friends shows the amazing possibilities we have. We have not scratched the surface of the possibilities BUT we will!!! 
Some other changes that are taking place as we speak will be communicated in my next week’s note. 
Our main aims for next year are:
1. Sales of >130,000m3
2. Price increase 8%
3. Production Cost reduction of 7%
4. Increase our efficiency
HOW?? If you are interested, STAY TUNED !!! 
I wish you all a great Weekend!! 
Mattias Sjoborg
Dina: Please translate this note to Egyptian please on Sunday.