Another scholar of this period, Harold Johnson (1971) presented a number of definitions of CSR and then criticized and analysed them. Johnson presented four views of CSR as narrated below:
1. A socially responsible firm is one whose managerial staff balances a multiplicity of interests. Instead of striving only for larger profits for its stockholders, a responsible enterprise also takes into account employees, suppliers, dealers, local communities, and the nation (p. 50).
2. Social responsibility states that businesses carry out social programs to add profits to their organization (p. 54).
3. A socially responsible entrepreneur or manager is one who has a utility function of the second type, such that he is interested not only in his own well-being but also in that of the other members of the enterprise and that of his fellow citizens. (p. 68)