de Bakker et el. (2005) presents that though CSR literature has been in existence for more than three decades and this issue has been in discussion from many angles, but no progress has been achieved in CSR literature due to three contradictory views. These views were, a) development occurred from conceptual vagueness; b) hardly any progress is to be expected because of the inherently normative character of the literature; c) progress in the literature on the social responsibilities of business is obscured or even hampered by the continuing introduction of new constructs.